How many hands does it take to rebuild hope?
We invited 85 students from 85 colleges and universities to join PricewaterhouseCoopers in helping rebuild Warren Easton High School, the oldest public high school in New Orleans. We developed print ads, t-shirts, publications, a microsite and films to help build excitement and enthusiasm, and to document a project that moved people and changed lives.
The first film, posted before the project began, introduced the 85 students who were selected to join our team to a very special family, community and school. The second film was captured during the event.
